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CMO decisions made simple

Marketing Solutions enable and support strategic as well as tactical CMO decisions on media spend and marketing

  • Marketing

    Marketing Solutions help CMOs
    maximize the impact of
    their marketing spend

Leading CMOs leverage advanced analytics to simplify and accelerate complex decision-making processes.

Marketing is changing. CMOs across sectors face more and more challenges every day - from being smart about overall marketing spend allocation to managing increased customer expectations to successfully drive conversions. Marketing Solutions provide end-to-end decision-making support to CMOs to enable them to drive significant topline growth and marketing budget savings.

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Solutions for Marketing Optimization

  • Marketing Effectiveness

    Provides full transparency on marketing performance and enables companies to make better decisions on brand positioning and marketing-investment allocation

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  • Personalization Advisor

    Drive revenue growth by maximizing customer lifetime value through personalization

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  • Strategy & Branding

    Provide strategic insights on the customer decision journey and brand performance and perception

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Watch

Find out how Periscope Marketing Solutions help companies overcome typical marketing challenges and grow revenues

How do you squeeze the most value from each marketing dollar? Watch this short video which demonstrates how Periscope Marketing Solutions help clients from diverse industries make sense of their transactional data to enable them to make better informed decisions, such as optimal media mix and spend. Explore how our solutions facilitates the analysis of brand performance and gives clients expert guidance on personalization.